06/15/2004 Archived Entry: "Now for some Marketing"

The Selling Concept: "It focuses on creating sales transactions rather than on building long-term, profitable relationships with customers. It assumes that customers who are coaxed into buying the product will like it."

The Marketing Concept: "...depends on determining the needs and wants of target markets and delivering the desired satisfaction more effectively and efficiently than competitors do."

Was gonna write an entry relating that to some dating/pick up theory but got lazy. I'm sure ya'll can imagine how it'd go, for the most part.

Replies: 3 comments

Lazy you sucks.

Posted by Hyperion @ 06/15/2004 03:03 AM EST

hear here!

(aka here here)
(aka hear hear)
(aka here hear)

i don't know how this best relates to dating or having a long-term relationship ... marketing would mean you change yourself and selling means you just trick them into thinking they need you and hopefully they'll ralize it's true in the end ...

Posted by melpie @ 06/15/2004 09:32 AM EST

Rayne

Posted by They are well related in my mind. @ 06/18/2004 09:34 AM EST